浅析民办高校本科商务英语专业跨文化商务交际教学_OpenScirbe Publishing

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浅析民办高校本科商务英语专业跨文化商务交际教学

Author(s)：
沈屹文

Publication Title：

Wen Yuan (High School Edition) 2024 No.09

Affiliations：
广东理工学院

Abstract：
生活在当今世界“地球村”中的人们，对于相互之间的“邻里”关系有着越来越深的切身感受。在愈加开放的当代中国，跨文化交际也正在成为我们的日常生活现实，跨文化交际意识已经日益深入人心。随着经济全球化、区域一体化的发展，跨国的商务活动几乎成为当代经济贸易中不可或缺的部分。这对作为培养商务英语人才的高校提出了更高的培养要求，跨文化商务交际能力成为了高品质人才培养的关键内容。而在实践教学中，不同的变量导致教学结果不尽如人意。作者在教学过程中发现问题，探究教学痛点，提出相应的改进措施，为有效地提升跨文化商务交际的教学效果提供参考。

Keywords：
民办本科；跨文化商务交际；教学；商务英语

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[1] 沈屹文.浅析民办高校本科商务英语专业跨文化商务交际教学[J].Wen Yuan (High School Edition),2024(09),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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