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Home > Wen Yuan (High School Edition) > 2022 No.11 > 人工智能技术在电力营销数智化服务场景中的应用

  • 人工智能技术在电力营销数智化服务场景中的应用

    Author(s)：

    赵云晓

    Publication Title：

    Wen Yuan (High School Edition) 2022 No.11

    Affiliations：

    国网长子县供电公司

    Abstract：

    随着时代的发展，传统电力营销服务模式存在诸多局限性，阻碍了营销服务的创新发展。因此，为了推动电力企业的持续健康发展，电力营销服务的创新显得尤为重要。作为电力营销的核心，销售推广渠道正在从传统营销转向营销数智化服务。本文阐述数智化对电力行业的影响，传统电力营销服务中的问题和原因，探讨电力营销服务创新的必要性，数智化技术在电力营销服务创新中的关键要素，通过案例分析展示成功实践，探讨发展前景。

    Keywords：

    人工智能；电力营销；数智化

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    [1] 赵云晓.人工智能技术在电力营销数智化服务场景中的应用[J].Wen Yuan (High School Edition),2022(11),.

文渊(高中版)
Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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