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Home > Wen Yuan (Primary School Edition) > 2021 No.07 > 课程思政融入商务数据分析与应用专业课程改革的研究——以《网络营销》课程为例

  • 课程思政融入商务数据分析与应用专业课程改革的研究——以《网络营销》课程为例

    Author(s)：

    周佳琪

    Publication Title：

    Wen Yuan (Primary School Edition) 2021 No.07

    Affiliations：

    承德应用技术职业学院 河北 承德 067000

    Abstract：

    高职院校实施“课程思政”教育教学改革，是党和国家全课程育人的要求，是人的全面发展的要求，也是高职人才培养目标的要求。本文概述了《网络营销》课程特点、课程内容与思政教育目标以及《网络营销》课程思政的改革意义，提出《网络营销》课程思政改革的策略，以便于同行分享。

    Keywords：

    高职教育；课程思政；专业课；融合创新

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    [1] 周佳琪.课程思政融入商务数据分析与应用专业课程改革的研究——以《网络营销》课程为例[J].Wen Yuan (Primary School Edition),2021(07),.

文渊(小学版)
Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

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