网络背景下高校市场营销实践教学路径优化对策_OpenScirbe Publishing

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网络背景下高校市场营销实践教学路径优化对策

Author(s)：
戴荣立

Publication Title：

Wen Yuan (High School Edition) 2020 No.08

Affiliations：
云南旅游职业学院　云南　昆明　650500

Abstract：
在高校市场营销专业的教学中，实践教学是教学的重要组成部分。实践教学有利于提升学生应对市场的能力，有利于提升职业技能，可以更好地适应市场营销岗位的需求。但是当前实践教学体系还存在一些问题需要加以完善，有必要针对这些问题采取有效措施以提升教学的效果。

Keywords：
互联网；高校；市场营销实践教学

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[1] 戴荣立.网络背景下高校市场营销实践教学路径优化对策[J].Wen Yuan (High School Edition),2020(08),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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