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Home > Urban and Rural Studies > 2020 No.02 > 中国房地产企业新常态下运营模式转型分析

  • 中国房地产企业新常态下运营模式转型分析

    Author(s)：

    邱达奇

    Publication Title：

    Urban and Rural Studies 2020 No.02

    Affiliations：

    中梁地产集团南区域公司

    Abstract：

    我国的房地产企业在开发房地产项目时,最传统的方式就是采用重资产开发模式,也就是一土地所有权为核心,开发商掌控者整个项目开发的全流程,甚至最后的物业管理环节都是开发商在运作.这样的模式也被称为是"香港模式".而这样的模式需要房地产企业投入大量的资金,这样就造成现金流的利用效率特别低,特别是对中小型房地产企业而言风险很高,特别容易发生资金链断裂的情况,因此急需转型发展.下面本文就中国房地产企业新常态下运营模式转型进行分析.

    Keywords：

    房地产;运营模式;转型

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    [1] 邱达奇.中国房地产企业新常态下运营模式转型分析[J].Urban and Rural Studies,2020(02),.

城镇建设
Urban and Rural Studies

Language: 中文

CN：10-1589/TU

ISSN：2096-6539

Publication Frequency: 半月刊

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