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Home > Wen Yuan (Primary School Edition) > 2021 No.10 > 探讨电力市场开拓及营销管理方案

  • 探讨电力市场开拓及营销管理方案

    Author(s)：

    苏文军 詹博达

    Publication Title：

    Wen Yuan (Primary School Edition) 2021 No.10

    Affiliations：

    国网浙江省电力有限公司乐清市供电公司，乐清市电力实业有限公司

    Abstract：

    目前我国电力市场发展完好，电力营销模式也在逐渐向着规范化和有序化方向发展，但是电力营销方案已然无法满足新时代背景下电力市场的开拓需求，亟待进行创新优化。基于此，电力企业需要结合电力市场的发展动态对电力营销管理方案进行适当的调整与优化，促使电力企业优质发展。本文对电力市场开拓及营销管理策略进行了研究，希望能够对扩大电力市场的发展、提高电力营销的管理效率有参考意义。

    Keywords：

    电力市场；市场开拓；经济发展；营销管理方案；优化

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    [1] 苏文军,詹博达.探讨电力市场开拓及营销管理方案[J].Wen Yuan (Primary School Edition),2021(10),.

文渊(小学版)
Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

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