媒介融合背景下企业融媒体中心建设模式研究_OpenScirbe Publishing

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媒介融合背景下企业融媒体中心建设模式研究

Author(s)：
马强

Publication Title：

Wen Yuan (High School Edition) 2021 No.10

Affiliations：
湖北中烟襄阳卷烟厂

Abstract：
企业中的宣传部门是企业经营管理中的重要部门，对外能够发挥宣传企业竞争优势，促进企业实现发展和进步的作用；对内能引导良好的企业工作氛围，进而对提高员工工作积极性和主动性能起到积极的促进效果。在我国媒介融合的背景下，企业应该重视良好的融媒体中心的建设，通过建设融媒体中心更好的发挥媒体作用，切实推动企业实现经济效益和社会效益的发展目标。

Keywords：
媒介融合；企业融媒体中心；建设模式

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[1] 马强.媒介融合背景下企业融媒体中心建设模式研究[J].Wen Yuan (High School Edition),2021(10),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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