提升新媒体融合时代广播节目主持人竞争力的有效路径_OpenScirbe Publishing

Online Submission Pre-typesetting Academic Support

Home > Wen Yuan (High School Edition) > 2021 No.10 > 提升新媒体融合时代广播节目主持人竞争力的有效路径

提升新媒体融合时代广播节目主持人竞争力的有效路径

Author(s)：
张彤

Publication Title：

Wen Yuan (High School Edition) 2021 No.10

Affiliations：
威海市广播电视台

Abstract：
在新媒体融合过程中，广播节目主持人需要意识到受众信息接受方式发生改变的实际情况，应该按照受众在信息获取方面习惯的改变，及时调整广播节目的制作形式，由此保证节目的收听率。主持人还应依据自身对广播节目效果形成的影响，发挥专业优势改进广播节目播放形式，从而满足受众需求，提高节目内容对受众的吸引力。本文主要分析广播节目主持人在新媒体融合时代遇到的挑战，提出强化主持人竞争力的策略。

Keywords：
新媒体融合时代；广播节目主持人；挑战；竞争力；提升策略

Views
5

Citations
0

Downloads
0

Favorites
0

Full Text

Download PDF

Cite

Favorited

Favorite

Share via WeChat

Scan to share on WeChat

Mobile Reading

Scan to read on mobile

Cite

Copy

[1] 张彤.提升新媒体融合时代广播节目主持人竞争力的有效路径[J].Wen Yuan (High School Edition),2021(10),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

Recommended Articles

Friendship Link

An academic processing and support platform focusing on journal databases, submission and review, and pre-typesetting.

OpenScirbe Publishing: Pre-typesetting; Article Retrieval

News: Latest news; Industry news

Academic Support: Language editing; Translation; International dissemination

Journal: Wen Yuan (Primary School Edition); Wen Yuan (Middle School Edition); Wen Yuan (High School Edition); Urban and Rural Studies

Contact Us

027-59496650

Office

Room 510, Office Tower, Optics Valley Financial Center, 668 Gaoxin Avenue, Donghu New Technology Development Zone, Wuhan, Hubei Province

User Agreement Privacy Policy

鄂ICP备2026003587号-1 copyright 2026 All rights reserved. Tel:027-59496650 鄂公网安备42018502009073号