广电产业与新兴媒体融合发展的平台战略研究_OpenScirbe Publishing

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广电产业与新兴媒体融合发展的平台战略研究

Author(s)：
付彦军

Publication Title：

Wen Yuan (Primary School Edition) 2021 No.07

Affiliations：
中央广播电视总台北京 100089

Abstract：
随着科学技术水平的不断提升，我们已经步入了新媒体时代。如今层出不穷的新兴媒体正在改变传统信息传播方式。如今的信息产业想要适应市场竞争和社会发展，就要对内部运行机制和组织体系进行革新，将原本的传统媒体和新兴媒体相融合，优化自身的信息传播能力，寻找更加高效的信息传播途径。本文深入考察新媒体时代传播现状，探究广电产业如何与新兴媒体相融合，以此来得到更加良好的发展。

Keywords：
广电产业；新兴媒体；融合发展；平台战略

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[1] 付彦军.广电产业与新兴媒体融合发展的平台战略研究[J].Wen Yuan (Primary School Edition),2021(07),.

文渊(小学版)

Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

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