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探究新媒体与传统媒体的融合发展策略

Author(s)：
许悦;林晓晨

Publication Title：

Wen Yuan (High School Edition) 2021 No.06

Affiliations：
长兴传媒集团浙江湖州 313100

Abstract：
新时期背景下,快餐式信息成为大众传播新兴模式,以智能电视、手机电视等全新形象充盈至人们生活中,相较于原有媒体形式,不仅载体、技术具有创新性,而且时效性、便捷性尤其凸显,对传统媒体产生较大冲击.应积极将传统媒体与新型媒体有效融合,方可达成互惠共赢目标.

Keywords：
传统媒体;新媒体;融合策略

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[1] 许悦;林晓晨.探究新媒体与传统媒体的融合发展策略[J].Wen Yuan (High School Edition),2021(06),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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