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试论如何做好大型活动的策划与实施

Author(s)：
方保亮

Publication Title：

Wen Yuan (Middle School Edition) 2021 No.04

Affiliations：
安徽好瑞传媒有限公司安徽合肥 230061

Abstract：
随着经济全球化的深入发展，人们对于娱乐生活的要求愈发强烈，对于举办大规模活动势在必得，愈演愈烈。大规模的活动往往耗费大量的人力和物力。传播成本就要几百万元。为什么要花这么大的代价组织这么大规模的活动？这是大型活动的目标。把钱花在没有目的的活动上是不可能的，如果目的不明确就不值得。

Keywords：
大型活动；策划；实施

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[1] 方保亮.试论如何做好大型活动的策划与实施[J].Wen Yuan (Middle School Edition),2021(04),.

文渊(中学版)

Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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