基于微信公众号的高校思政育人品牌建设研究——以渭南师范学院“用外语讲好中国故事”品牌为例_OpenScirbe Publishing

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Home > Wen Yuan (High School Edition) > 2025 No.02 > 基于微信公众号的高校思政育人品牌建设研究——以渭南师范学院“用外语讲好中国故事”品牌为例

基于微信公众号的高校思政育人品牌建设研究——以渭南师范学院“用外语讲好中国故事”品牌为例

Author(s)：
王朵朵

Publication Title：

Wen Yuan (High School Edition) 2025 No.02

Affiliations：
渭南师范学院外国语学院

Abstract：
微信公众号依托其强大的传播力与互动性，为高校提供思想引领与文化宣传的新渠道，助力高校打造特色鲜明的思想建设阵地。同时，微信公众号为高校打造思政育人品牌提供了新的契机，深入研究基于微信公众号的高校思政育人品牌建设策略，对于打造有内涵、有深度、有影响力的高校思政育人品牌、提升育人效果具有重要意义。

Keywords：
高校；微信公众号；思政；育人品牌

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[1] 王朵朵.基于微信公众号的高校思政育人品牌建设研究——以渭南师范学院“用外语讲好中国故事”品牌为例[J].Wen Yuan (High School Edition),2025(02),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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