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《商务谈判》课程理论与实践教学的整体优化

Author(s)：
朱凌

Publication Title：

Wen Yuan (High School Edition) 2024 No.10

Affiliations：
甘肃财贸职业学院

Abstract：
本文主要针对《商务谈判》课程理论与实践教学进行探讨，根据《商务谈判》课程的特点，明确《商务谈判》课程教学目标，如学生要掌握好商务谈判基础知识、学生要具备实际谈判能力、学生要具有较高人文素养等，然后又提出了几点切实可行的教学方式，主要包括实现多媒体教学、应用案例教学法、借助模拟谈判系统、开展校外实践活动，从而不仅能帮助学生掌握更多谈判知识，还能确保商务谈判课程教学的质量。

Keywords：
商务谈判；课程理论；实践教学

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[1] 朱凌.《商务谈判》课程理论与实践教学的整体优化[J].Wen Yuan (High School Edition),2024(10),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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