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Home > Wen Yuan (Primary School Edition) > 2023 No.11 > 新能源发展背景下电力市场开拓过程中电力营销问题分析

  • 新能源发展背景下电力市场开拓过程中电力营销问题分析

    Author(s)：

    吴凡

    Publication Title：

    Wen Yuan (Primary School Edition) 2023 No.11

    Affiliations：

    国网漳州供电公司

    Abstract：

    社会不断发展的同时我国科学技术水平也日益进步，而这也带动了新能源的进一步发展。从电力行业的实际情况来看，尽管新能源的发展赋予了电力行业一定的活力，电能紧缺的问题也得到了一定程度上的缓解。但在新能源发展的背景之下，对于电力企业的运营管理方面的要求也不断提升。电力企业市场化过程中电气企业之间的竞争也日益激烈，如电力企业依旧对以往传统的营销方式加以运用显然已经无法跟上时代发展的脚步，当然也不利于自身开拓市场。对此，本文就新能源发展背景下电力营销存在的一系列问题进行了分析，结合个人经验提出了有效的建议，希望可以为电力企业开拓市场提供一定的参考与借鉴。

    Keywords：

    新能源；市场开拓；电力营销

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    [1] 吴凡.新能源发展背景下电力市场开拓过程中电力营销问题分析[J].Wen Yuan (Primary School Edition),2023(11),.

文渊(小学版)
Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

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