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Home > Wen Yuan (Middle School Edition) > 2023 No.09 > 自媒体背景下苏北地方戏的传承、创新与国际化

  • 自媒体背景下苏北地方戏的传承、创新与国际化

    Author(s)：

    王胡蓉 周礼滢 刘思颖 吴涵 陈为春

    Publication Title：

    Wen Yuan (Middle School Edition) 2023 No.09

    Affiliations：

    宿迁学院

    Abstract：

    随着中华优秀传统文化的不断发掘和发扬以及自媒体“电商”热潮的不断壮大，地方戏曲开始得到重视。苏北地方戏曲是中华文化的重要组成部分，笔者尝试将苏北地方戏曲融入汇集跨境电商、文化创新、旅游ip的大平台。为了推动项目的开展，开设“新苏剧”公众号，拓宽平台知名度；开创“新苏剧”短视频账号，进行产品销售；收集地方文化信息，整合平台文旅路线；结合专业知识，将苏北地方戏曲和京杭大运河文化结合，翻译改编，借力平台扩大知名度，从而扩大苏北地方戏曲的知名度，弘扬中华优秀传统文化。

    Keywords：

    苏北地方戏曲；京杭大运河；跨境电商；生态治理

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    [1] 王胡蓉,周礼滢,刘思颖,吴涵,陈为春.自媒体背景下苏北地方戏的传承、创新与国际化[J].Wen Yuan (Middle School Edition),2023(09),.

文渊(中学版)
Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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