EN
Submit
Register
Online Submission Pre-typesetting Academic Support
Home > Wen Yuan (High School Edition) > 2023 No.12 > CIS视角下方言类短视频城市形象构建与传播研究——以赣州为例

  • CIS视角下方言类短视频城市形象构建与传播研究——以赣州为例

    Author(s)：

    罗玲

    Publication Title：

    Wen Yuan (High School Edition) 2023 No.12

    Affiliations：

    江西环境工程职业学院

    Abstract：

    短视频，作为当下流行的新型传播手段，对城市形象的构建与传播作用日益凸显。本文以客家人最多、使用客家话最广的城市-赣州为例，以抖音平台发布的客家方言短视频为切入点，分析客家方言短视频塑造的赣州城市形象，探究方言短视频在城市形象的构建与传播中的作用及存在的困境。为更好的解决方言短视频在城市形象的构建与传播中存在的困境，本文基于CIS理论，提出方言短视频中城市形象构建与传播的策略。

    Keywords：

    客家方言；短视频；城市形象；构建与传播；策略

    Views
    4
    Citations
    0
    Downloads
    0
    Favorites
    0
    Full Text
    Download PDF
    Cite
    Favorited
    Favorite
    Share via WeChat

    Scan to share on WeChat

    Mobile Reading

    Scan to read on mobile

    Cite
    Copy

    [1] 罗玲.CIS视角下方言类短视频城市形象构建与传播研究——以赣州为例[J].Wen Yuan (High School Edition),2023(12),.

文渊(高中版)
Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

Recommended Articles
Friendship Link

An academic processing and support platform focusing on journal databases, submission and review, and pre-typesetting.

OpenScirbe Publishing
Pre-typesetting
Article Retrieval
News
Latest news
Industry news
Academic Support
Language editing
Translation
International dissemination
Journal
Wen Yuan (Primary School Edition)
Wen Yuan (Middle School Edition)
Wen Yuan (High School Edition)
Urban and Rural Studies
Contact Us
027-59496650
Office
Room 510, Office Tower, Optics Valley Financial Center, 668 Gaoxin Avenue, Donghu New Technology Development Zone, Wuhan, Hubei Province
User Agreement Privacy Policy
鄂ICP备2026003587号-1 copyright 2026 All rights reserved. Tel:027-59496650 鄂公网安备42018502009073号