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Home > Wen Yuan (High School Edition) > 2023 No.06 > 新媒体短视频育人机制研究——以广州市民办本科高校官方抖音账号为例

  • 新媒体短视频育人机制研究——以广州市民办本科高校官方抖音账号为例

    Author(s)：

    刘芳

    Publication Title：

    Wen Yuan (High School Edition) 2023 No.06

    Affiliations：

    广州工商学院

    Abstract：

    随着信息时代的到来和网络技术的不断发展，新媒体短视频平台借助其新颖的形式、强烈的视觉与听觉冲击在互联网浪潮中成了青年高校学生热衷的娱乐社交形式，将新媒体短视频与育人教育内容相结合，是未来高校教育进程中不可或缺的一部分。本研究基于当下新媒体短视频广泛普及的现状，对广州市民办本科高校进行调查研究，以官方抖音短视频平台的账号运营情况为研究对象，对广州市民办本科高校官方抖音账号的发展中存在的问题进行剖析，并提出发挥新媒体短视频平台的育人机制的创新途径。

    Keywords：

    新媒体短视频；育人；高校官方抖音账号

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    [1] 刘芳.新媒体短视频育人机制研究——以广州市民办本科高校官方抖音账号为例[J].Wen Yuan (High School Edition),2023(06),.

文渊(高中版)
Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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