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Home > Urban and Rural Studies > 2023 No.17 > 互联网时代下城市网红打卡地营造路径与启示 ——以成渝为例

  • 互联网时代下城市网红打卡地营造路径与启示 ——以成渝为例

    Author(s)：

    刘康

    Publication Title：

    Urban and Rural Studies 2023 No.17

    Affiliations：

    广州市城市规划勘测设计研究院西南分院

    Abstract：

    本文从网红打卡地的形式、意义等角度，对网红打卡地的发展历程做了总结，并系统总结了成渝在营造网红打卡地的路径和方法，最后从城市品牌塑造、网红打卡地营造、机制建立等方面提出了规划建议和举措。

    Keywords：

    网红打卡地；城市营销；成渝地区

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    [1] 刘康.互联网时代下城市网红打卡地营造路径与启示 ——以成渝为例[J].Urban and Rural Studies,2023(17),.

城镇建设
Urban and Rural Studies

Language: 中文

CN：10-1589/TU

ISSN：2096-6539

Publication Frequency: 半月刊

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