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Home > Urban and Rural Studies > 2020 No.12 > 基于大数据的电力营销信息化应用

  • 基于大数据的电力营销信息化应用

    Author(s)：

    王家荣;于超

    Publication Title：

    Urban and Rural Studies 2020 No.12

    Affiliations：

    国网白银供电公司

    Abstract：

    随着科技的不断发展和电力销售理念的革新,多数电力企业已经意识到必须依托大数据技术才能进一步提高企业的经济收益.本文简述了电力大数据的含义,分析了电力大数据相关的营销应用,并指出了电力营销信息化的方向发展.

    Keywords：

    电力营销;电力大数据;营销信息化

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    [1] 王家荣;于超.基于大数据的电力营销信息化应用[J].Urban and Rural Studies,2020(12),.

城镇建设
Urban and Rural Studies

Language: 中文

CN：10-1589/TU

ISSN：2096-6539

Publication Frequency: 半月刊

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