目的论指导下"国氏全营养素"广告语翻译策略研究_OpenScirbe Publishing

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目的论指导下"国氏全营养素"广告语翻译策略研究

Author(s)：
王文静王雪甲

Publication Title：

Wen Yuan (High School Edition) 2019 No.01

Affiliations：
华北理工大学河北唐山 063000

Abstract：
汉语广告翻译已经成为我国国际商务活动重要组成部分,翻译的汉语广告既是我国商品和服务进入国际市场的媒介,也是西方世界了解中国商品的重要窗口.本论文的写作是基于"国氏全营养素"广告语的翻译项目为依据,探讨广告语的翻译方法和策略.通过对项目过程和译文案例的分析,重点探讨广告类文本翻译过程中的和解决措施.

Keywords：
"国氏全营养素";广告语;翻译

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[1] 王文静,王雪甲.目的论指导下"国氏全营养素"广告语翻译策略研究[J].Wen Yuan (High School Edition),2019(01),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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