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移动互联时代,传统媒体如何用好UGC

Author(s)：
周栋粱

Publication Title：

Wen Yuan (Middle School Edition) 2020 No.01

Affiliations：
人民公安报社北京 100160

Abstract：
移动互联网的迅猛发展,进一步塑造了"人人都是记者"的格局.受众早已超越单纯的"接收者"角色,转变为信息传播中新闻事件的记录者、发布者甚至是参与者、制造者.对传统媒体的新闻报道而言,在PGC(Professional Generated Content,即专业生产内容)占据主流地位的同时,UGC(User Generated Content,即用户生成内容)发挥着越来越重要的作用.如何用好UGC,成为移动互联时代传统媒体绕不过的一个重要命题.

Keywords：
互联网;媒体;UGC

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[1] 周栋粱.移动互联时代,传统媒体如何用好UGC[J].Wen Yuan (Middle School Edition),2020(01),.

文渊(中学版)

Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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