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Home > Wen Yuan (Primary School Edition) > 2020 No.06 > 疫情期间群众的消费心理特征

  • 疫情期间群众的消费心理特征

    Author(s)：

    汪茹

    Publication Title：

    Wen Yuan (Primary School Edition) 2020 No.06

    Affiliations：

    武汉城市职业学院 湖北 武汉 430000

    Abstract：

    疫情以后,我们的周遭环境正在发生深刻变化,主要体现在生存环境、市场环境、购物环境、工作环境和旅行环境等方面.在此背景下,消费者的消费心态也在发生变化,普遍呈现谨慎消费、优质消费、体验消费3大特性.

    Keywords：

    疫情;群众消费;心理

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    [1] 汪茹.疫情期间群众的消费心理特征[J].Wen Yuan (Primary School Edition),2020(06),.

文渊(小学版)
Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

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