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Home > Wen Yuan (High School Edition) > 2020 No.06 > 智媒时代新闻传播专业广告教学改革思考

  • 智媒时代新闻传播专业广告教学改革思考

    Author(s)：

    任镝

    Publication Title：

    Wen Yuan (High School Edition) 2020 No.06

    Affiliations：

    长春理工大学文学院 吉林 长春 130022

    Abstract：

    随着社会的发展,网络技术发展迅速,由于互联网技术的发展与普及,独立学院新闻传播专业中的广告课程教学流程与重点也随之产生很大变化.新闻传播专业的广告教学改革需要结合专业自身特点,在课程设置、思维培养、教师能力以及考核模式等方面进行相应的改革,才能更好地完成教学目标.本文以内蒙古师范大学鸿德学院新闻学专业中广告教学改革为切入点进行分析,来思考未来广告教学的发展趋势.

    Keywords：

    智媒时代;新闻传播;广告教学;改革思考

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    [1] 任镝.智媒时代新闻传播专业广告教学改革思考[J].Wen Yuan (High School Edition),2020(06),.

文渊(高中版)
Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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