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Home > Wen Yuan (High School Edition) > 2020 No.04 > 基于“互联网+”背景下市场营销策略创新研究

  • 基于“互联网+”背景下市场营销策略创新研究

    Author(s)：

    陈耀辉

    Publication Title：

    Wen Yuan (High School Edition) 2020 No.04

    Affiliations：

    广州华立科技职业学院

    Abstract：

    随着网络技术的发展，它被运用到各个领域之中，并且发挥着重要的作用，扮演着重要的角色。在此背景下，如何开展市场营销创新，促使企业在新一轮的市场竞争中抢占先机，获得高速发展，已经成为企业亟待解决的问题之一对此，本文就基于“互联网+”背景下市场营销策略的创新进行分析，希望为企业提供一些有价值的借鉴和参考。

    Keywords：

    “互联网+”；市场营销；策略创新

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    [1] 陈耀辉.基于“互联网+”背景下市场营销策略创新研究[J].Wen Yuan (High School Edition),2020(04),.

文渊(高中版)
Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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