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Home > Urban and Rural Studies > 2019 No.07 > 移动互联网背景下的电力营销服务创新

  • 移动互联网背景下的电力营销服务创新

    Author(s)：

    余娜 江华华 吴雪琼

    Publication Title：

    Urban and Rural Studies 2019 No.07

    Affiliations：

    国网河南省电力公司信阳供电公司

    Abstract：

    信息技术发展、电力体制改革、市场需求多元等因素的变化,促进了电力企业"互联网+"电力营销服务的建设与发展.企业为促进经济活动的有效开展,保障自身的经济效益,提高企业的发展水平,建设企业的良好形象,必须对电力营销服务进行分析与思考,使其满足市场消费者的需求,顺应"互联网+"的时代潮流.

    Keywords：

    移动互联网背景;电力营销;服务创新

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    [1] 余娜,江华华,吴雪琼.移动互联网背景下的电力营销服务创新[J].Urban and Rural Studies,2019(07),.

城镇建设
Urban and Rural Studies

Language: 中文

CN：10-1589/TU

ISSN：2096-6539

Publication Frequency: 半月刊

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