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Home > Wen Yuan (High School Edition) > 2020 No.02 > 对档案宣传与新媒体深度融合的探讨

  • 对档案宣传与新媒体深度融合的探讨

    Author(s)：

    班晓华

    Publication Title：

    Wen Yuan (High School Edition) 2020 No.02

    Affiliations：

    内蒙古自治区烟草专卖局 内蒙古 呼和浩特 010010

    Abstract：

    微信、微博、QQ、在线论坛等新媒体对宣传工作的影响日渐显现。档案宣传是宣传阵地的重要内容。由于没有充分了解和认识新媒体技术对传统宣传工作及档案宣传的深刻影响，不能充分运用新媒体手段，使得海量的档案信息资源不能及时有效的宣传利用，这既是档案宣传的短板，也是宣传工作中重要内容的缺失。本文从应用新媒体技术开展档案宣传可行性分析入手，探讨了档案宣传与新媒体深度融合的举措，以及对档案信息和宣传工作带来的深刻变化。

    Keywords：

    新媒体；档案宣传

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    [1] 班晓华.对档案宣传与新媒体深度融合的探讨[J].Wen Yuan (High School Edition),2020(02),.

文渊(高中版)
Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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