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Home > Wen Yuan (High School Edition) > 2020 No.02 > 当代巧克力包装设计中图案的色彩对消费者的影响

  • 当代巧克力包装设计中图案的色彩对消费者的影响

    Author(s)：

    李妍

    Publication Title：

    Wen Yuan (High School Edition) 2020 No.02

    Affiliations：

    晋城市技师学院 048000

    Abstract：

    漂亮的巧克力包装吸引消费者的目光，而巧克力包装上图案色彩的合理搭配经过进一步的调查发现对于色彩在巧克力包装中图案的运用及对消费者的影响的资料研究甚少，所以本文针对这一空缺进行系统的分析、研究。同时也加深了我们对本民族文化的了解。以更好的使色彩在巧克力包装上更好的体现，以提高消费者的购买欲望。

    Keywords：

    当代；巧克力包装设计；图案；色彩；消费者

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    [1] 李妍.当代巧克力包装设计中图案的色彩对消费者的影响[J].Wen Yuan (High School Edition),2020(02),.

文渊(高中版)
Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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