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Home > Wen Yuan (Middle School Edition) > 2021 No.12 > 分析基于电力市场改革的电力营销管理

  • 分析基于电力市场改革的电力营销管理

    Author(s)：

    杨慧娟 赵清峰

    Publication Title：

    Wen Yuan (Middle School Edition) 2021 No.12

    Affiliations：

    国网河南省电力公司焦作供电公司

    Abstract：

    经济的发展，社会的进步推动了我国电力行业发展的步伐。现阶段，我国正在进行经济转型升级，市场经济迅猛发展，市场形势不断变化，快速变化的产品与市场需求加大了各市场主体发展的难度。作为重要的市场主体，电力企业面临的市场形势越来越严峻。在市场经济下，营销是常用名词。在电力企业的运行和发展过程中，市场营销发挥着非常重要的作用，电力企业的经济效益在很大程度上会受其市场营销效果的影响。

    Keywords：

    电力市场；电力营销；管理

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    [1] 杨慧娟,赵清峰.分析基于电力市场改革的电力营销管理[J].Wen Yuan (Middle School Edition),2021(12),.

文渊(中学版)
Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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