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Home > Wen Yuan (Middle School Edition) > 2021 No.11 > 亲和力在播音主持中的应用研究

  • 亲和力在播音主持中的应用研究

    Author(s)：

    佟鸽

    Publication Title：

    Wen Yuan (Middle School Edition) 2021 No.11

    Affiliations：

    西平县融媒体中心 河南 驻马店 463900

    Abstract：

    除了必备的语言功底和临场应变能力，对于一名专业播音主持来说，其良好的亲和力也是拉近与受众之间距离的必要素质。新媒体时代下，人们可以通过多种途径收看节目，满足人们精神生活需求的同时也使得传统媒体行业面临发展压力，对播音主持行业冲击更为明显。播音主持人在广播电视行业扮演着重要角色，其职业素养能够为受众带来深刻影响，也关系着节目收视率。本文从亲和力在播音主持中应用的作用入手，讨论影响播音主持亲和力的因素，如何在新时期提升播音主持亲和力，希望对相关研究带来帮助。

    Keywords：

    亲和力；播音主持；应用

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    [1] 佟鸽.亲和力在播音主持中的应用研究[J].Wen Yuan (Middle School Edition),2021(11),.

文渊(中学版)
Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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