非物质文化遗产跨境电商推介模式研究——以桂林竹编为例_OpenScirbe Publishing

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非物质文化遗产跨境电商推介模式研究——以桂林竹编为例

Author(s)：
麦晓怡陆欣廖桂宇

Publication Title：

Wen Yuan (Middle School Edition) 2021 No.11

Affiliations：
桂林电子科技大学外国语学院广西桂林 541004

Abstract：
在经济全球化的背景下，跨境电商产业发展迅速，借助跨境电子商务，促进对竹编非物质文化遗产的传承和推广。本文以桂林竹编为例，对竹编非遗文化所受到的阻碍和面临的发展困境进行分析，并提出相应的发展对策与建议，为促进桂林竹编非遗文化的保护和传承提供参考，以使非遗竹编文化在世界非物质文化遗产中重塑辉煌，展示中华民族文化自信。

Keywords：
桂林竹编；非遗文化遗产；跨境电商推介模式

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[1] 麦晓怡,陆欣,廖桂宇.非物质文化遗产跨境电商推介模式研究——以桂林竹编为例[J].Wen Yuan (Middle School Edition),2021(11),.

文渊(中学版)

Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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