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Home > Wen Yuan (Primary School Edition) > 2021 No.10 > 医院文化建设和新闻宣传工作的优化路径探究

  • 医院文化建设和新闻宣传工作的优化路径探究

    Author(s)：

    陈劲宏

    Publication Title：

    Wen Yuan (Primary School Edition) 2021 No.10

    Affiliations：

    川北医学院附属医院 四川 南充 637000

    Abstract：

    在医院的生存与发展过程中，医院文化占据着重要地位，是医院品牌建设过程中不可或缺的一环，也是推动医院核心竞争力提高的关键环节。同时，医院文化建设与新闻宣传工作息息相关，新闻宣传工作在医院文化建设中发挥载体作用。在新媒体迅速发展的背景下，优化调整医院文化建设和新闻宣传的工作路径是必然选择，值得重点研究。

    Keywords：

    医院文化；宣传

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    [1] 陈劲宏.医院文化建设和新闻宣传工作的优化路径探究[J].Wen Yuan (Primary School Edition),2021(10),.

文渊(小学版)
Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

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