课程思政视域下高职营销专业教学有效性运行探究_OpenScirbe Publishing

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课程思政视域下高职营销专业教学有效性运行探究

Author(s)：
叶小虎

Publication Title：

Wen Yuan (High School Edition) 2021 No.10

Affiliations：
湖南电子科技职业学院

Abstract：
课程思政作为当前高职院校思想政治教育工作在实际开展中的重点内容，各大专业课教师应当充分认识到这项课程的正常进行对于我国人才培养工作质量的提高所具有的重要意义。为此本文从高职院校市场营销专业角度出发，对市场营销专业开展课程思政教育的必要性及当前存在的一些缺陷进行了全面探讨，最终结合实际情况提出了一些有利于高职营销专业教学质量提高的改进机制。希望通过本文可以为相关工作提供一些参考。

Keywords：
课程思政；高职；营销专业；教学质量诊断；改进机制

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[1] 叶小虎.课程思政视域下高职营销专业教学有效性运行探究[J].Wen Yuan (High School Edition),2021(10),.

文渊(高中版)

Wen Yuan (High School Edition)

Language: 中文

CN：11-9276/G

ISSN：2096-6288

Publication Frequency: 月刊

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