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Home > Wen Yuan (Middle School Edition) > 2021 No.09 > 新媒体环境下文化类电视节目的创新传播探析

  • 新媒体环境下文化类电视节目的创新传播探析

    Author(s)：

    车慧

    Publication Title：

    Wen Yuan (Middle School Edition) 2021 No.09

    Affiliations：

    扬州广播电视总台

    Abstract：

    自新时代来临以后，计算机的使用开始面向大众，将信息技术进行了研发推广，也是从此时段开始，我国的媒体产业链走向了新的发展道路。各种高新技术和潮流文化像雪花一样飘洒，落在了传统媒体产业的身上，从而使得传统媒体开始向现代化转型。为了满足受众需求和时代的文化背景，文化类电视节目应当紧跟时代步伐，将节目传播内容、方式、受众群体不断扩大，加强创新思路，在新媒体环境中把握机遇。

    Keywords：

    新媒体；文化类电视节目；创新传播

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    [1] 车慧.新媒体环境下文化类电视节目的创新传播探析[J].Wen Yuan (Middle School Edition),2021(09),.

文渊(中学版)
Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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