探讨图形创意联想表现方法在平面广告设计中的实践方法_OpenScirbe Publishing

Online Submission Pre-typesetting Academic Support

Home > Wen Yuan (Primary School Edition) > 2021 No.07 > 探讨图形创意联想表现方法在平面广告设计中的实践方法

探讨图形创意联想表现方法在平面广告设计中的实践方法

Author(s)：
赵毅

Publication Title：

Wen Yuan (Primary School Edition) 2021 No.07

Affiliations：
长沙职业技术学院湖南长沙 410217

Abstract：
平面广告设计中将图形作为最主要的元素，而图形设计的创新性在很大程度上决定了其广告宣传的效果。在设计图形创意的过程中经常要使用到联想的方法，通过分析待宣传的内容，结合其在外形、内涵、功能等各方面的特点，开展广泛的联想，在图形和宣传对象间建立有效的联系，文章主要研究图形创意联想在广告设计中的应用方法和策略。

Keywords：
图形创意联想；平面广告设计；应用方法

Views
4

Citations
0

Downloads
0

Favorites
0

Full Text

Download PDF

Cite

Favorited

Favorite

Share via WeChat

Scan to share on WeChat

Mobile Reading

Scan to read on mobile

Cite

Copy

[1] 赵毅.探讨图形创意联想表现方法在平面广告设计中的实践方法[J].Wen Yuan (Primary School Edition),2021(07),.

文渊(小学版)

Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

Recommended Articles

Friendship Link

An academic processing and support platform focusing on journal databases, submission and review, and pre-typesetting.

OpenScirbe Publishing: Pre-typesetting; Article Retrieval

News: Latest news; Industry news

Academic Support: Language editing; Translation; International dissemination

Journal: Wen Yuan (Primary School Edition); Wen Yuan (Middle School Edition); Wen Yuan (High School Edition); Urban and Rural Studies

Contact Us

027-59496650

Office

Room 510, Office Tower, Optics Valley Financial Center, 668 Gaoxin Avenue, Donghu New Technology Development Zone, Wuhan, Hubei Province

User Agreement Privacy Policy

鄂ICP备2026003587号-1 copyright 2026 All rights reserved. Tel:027-59496650 鄂公网安备42018502009073号