融媒体时代做好国有企业新闻宣传工作的路径_OpenScirbe Publishing

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融媒体时代做好国有企业新闻宣传工作的路径

Author(s)：
杨钦然

Publication Title：

Wen Yuan (Primary School Edition) 2021 No.07

Affiliations：
中铁建设集团北京工程有限公司

Abstract：
国有企业新闻宣传工作是国企开展的对于内部的有行业价值以及经验成效的工作动态新闻，以及典型的人物、事迹的相关内容的报道。这些新闻宣传的目的就是要对企业员工进行正能量的宣传，使员工个人能够实现良好的成长，又能够促进企业自身的发展。在新时代现代国企进行新闻宣传也必须要有新的思维，要对融媒体平台进行有效地利用，充分发掘新闻宣传资源的价值，通过新颖、高效的传播手段来强化宣传，提高新闻宣传的作用，为企业的健康发展提供支持。

Keywords：
融媒体；国有企业；新闻宣传

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[1] 杨钦然.融媒体时代做好国有企业新闻宣传工作的路径[J].Wen Yuan (Primary School Edition),2021(07),.

文渊(小学版)

Wen Yuan (Primary School Edition)

Language: 中文

CN：11-9274/G

ISSN：2096-6261

Publication Frequency: 月刊

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