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Home > Wen Yuan (Middle School Edition) > 2021 No.04 > 浅谈傩文化创意产品的研发与营销——以贵州傩文化博物馆为例

  • 浅谈傩文化创意产品的研发与营销——以贵州傩文化博物馆为例

    Author(s)：

    龙凤碧 赵娜

    Publication Title：

    Wen Yuan (Middle School Edition) 2021 No.04

    Affiliations：

    贵州傩文化博物馆 贵州 铜仁 554300

    Abstract：

    傩文化源远流长，别具异彩，但在文创产品的研发和营销上一直未能开拓新局，本文对此作出探索与思考。

    Keywords：

    傩文化；文创产品研发；路径与策略

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    [1] 龙凤碧,赵娜.浅谈傩文化创意产品的研发与营销——以贵州傩文化博物馆为例[J].Wen Yuan (Middle School Edition),2021(04),.

文渊(中学版)
Wen Yuan (Middle School Edition)

Language: 中文

CN：11-9275/G

ISSN：2096-627X

Publication Frequency: 月刊

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